Heavy Guerrilla

What’s Drip Marketing?

Q:    “We do a lot of print advertising in magazines, but simply do not get very many leads.  Why is that?” A:      “First off, the trend for customers seeking what you are buying is on the internet.  Also, your ads may not be created to take advantage of effective advertising design.  If your ad [...]

Designing Obama

Did you know that if you don’t have a clearly defined, written marketing plan… you are wasting money? For the most part your business runs very well.  You attract clients and provide a product or service as promised.  What you may not know is that your business as well as any company must have a [...]

Study after study indicates people are less likely to click on paid search ads rather than on results from organic search engine optimization.

When people hear about online marketing, they often think of two of the more popular methods that a company can use to enhance its visibility on the Web: organic search engine optimization and pay-per-click advertising. In an ideal world, you would use both strategically to maximize your site’s profile. However, budgetary constraints often make this [...]

[flagallery gid=all name="Gallery" w=550 h=600] Heavy Guerrilla Visual Communications Portfolio. While any well thought out business venture always starts with a business and marketing plan, they eventually delve in to marketing strategies that morph in to marketing tactics. Part of any great marketing plan includes visual communications to communicate the company or products marketing message. [...]

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By Michael Fleischner | Marketing Expert, Internet Marketing Secrets* If you’re like many people in today’s economy you may be thinking about starting your own business. Any new business needs a website and websites are only good if others can find them. All new website owners quickly find a need to focus on the search [...]

Advertising is a form of communication used to help sell products and services. Typically it communicates a message including the name of the product or service and how that product or service could potentially benefit the consumer. However, advertising does typically attempt to persuade potential customers to purchase or to consume more of a particular brand of product or service. Modern advertising developed with the rise of mass production in the late 19th and early 20th centuries.