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Everything You’ve Ever Learned About Marketing Is Wrong
By Rich Harshaw Everything you’ve ever learned about marketing and advertising is WRONG. Everything you’ve ever heard everything you’ve ever tried, everything you’ve ever done, it’s all WRONG. Hello, my name is Rich Harshaw; I’m the CEO of Y2Marketing, the nation’s leading marketing consulting and fulfillment agency. What I want to do in this series [...]
Marketing Strategy – College Textbook
When creating a formal, written marketing plan, your marketing strategy will become the meat & potatoes from which you will generate new business without wasting precious capital. Marketing strategy is the process that allows your organization to use its limited resources on the greatest opportunities to increase sales and achieve a sustainable competitive advantage. While [...]
How Will You Grow Your Small Business This Year, This Month, Starting Today?
Get to know the Heavy Guerrilla System.
The Heavy Guerrilla Marketing System – A step-by-step self guided road map for creating the ultimate small business
Why Do I need Heavy Guerrilla?
Ask yourself these questions…
Do I have a “Written” marketing plan with associated Strategy?
Do I know what my “Ideal Prospect” looks like.
If you are not sure what the answer is to any one of the questions