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	<title>Heavy Guerrilla &#187; Advertising mail</title>
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	<description>Revolutionary Marketing Strategies to Grow Your Business.</description>
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		<title>Drip Marketing: Slow and Steady Wins the Customer</title>
		<link>http://www.heavygu.com/drip-marketing-slow-and-steady-wins-the-customer/</link>
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		<pubDate>Thu, 20 May 2010 23:20:37 +0000</pubDate>
		<dc:creator>Jerry Suhrstedt</dc:creator>
				<category><![CDATA[Hopper Systems]]></category>
		<category><![CDATA[Marketing 101]]></category>
		<category><![CDATA[Advertising mail]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Drip Marketing]]></category>
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		<description><![CDATA[Do it right and you can convert more leads. Do it wrong and your customer gets the water torture. By Rick Cook &#124; September 23, 2008 Drip marketing is the rather inelegant term for a marketing campaign that relies on repeated contact, or &#8220;touches,&#8221; with a potential customer. Unlike a leaky faucet, drip marketing is [...]]]></description>
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		<title>Everything You&#8217;ve Ever Learned About Marketing Is Wrong</title>
		<link>http://www.heavygu.com/everything-youve-ever-learned-about-marketing-is-wrong/</link>
		<comments>http://www.heavygu.com/everything-youve-ever-learned-about-marketing-is-wrong/#comments</comments>
		<pubDate>Sun, 06 Sep 2009 03:44:10 +0000</pubDate>
		<dc:creator>Jerry Suhrstedt</dc:creator>
				<category><![CDATA[Marketing 101]]></category>
		<category><![CDATA[Planning]]></category>
		<category><![CDATA[Strategies]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Advertising mail]]></category>
		<category><![CDATA[Business]]></category>
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		<category><![CDATA[Rich Harshaw]]></category>
		<category><![CDATA[Small business]]></category>

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		<description><![CDATA[By Rich Harshaw Everything you&#8217;ve ever learned about marketing and advertising is WRONG. Everything you&#8217;ve ever heard everything you&#8217;ve ever tried, everything you&#8217;ve ever done, it&#8217;s all WRONG. Hello, my name is Rich Harshaw; I&#8217;m the CEO of Y2Marketing, the nation&#8217;s leading marketing consulting and fulfillment agency. What I want to do in this series [...]]]></description>
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