The more traffic you get, the wider your audience and the greater the possibility of converting some of the visitors to customers or fans, depending on the type of website you have.
That is not to say that you couldn’t use Advertising as part of your marketing strategy. Let’s talk about what marketing is “supposed” to do and why most marketing doesn’t come close. I’ll explain to you exactly why everything you know about marketing and advertising is mistaken. What’s the difference between strategic and tactical marketing? […]