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	<title>Heavy Guerrilla &#187; Business</title>
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	<link>http://www.heavygu.com</link>
	<description>Revolutionary Marketing Strategies to Grow Your Business.</description>
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		<title>Web Innovator Raves about Success of Startup Weekend</title>
		<link>http://www.heavygu.com/web-innovator-raves-about-success-of-startup-weekend/</link>
		<comments>http://www.heavygu.com/web-innovator-raves-about-success-of-startup-weekend/#comments</comments>
		<pubDate>Wed, 13 Oct 2010 20:57:41 +0000</pubDate>
		<dc:creator>monicaj</dc:creator>
				<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Ewing Marion Kauffman Foundation]]></category>
		<category><![CDATA[Seattle]]></category>
		<category><![CDATA[Small business]]></category>
		<category><![CDATA[Social media]]></category>
		<category><![CDATA[Start Up]]></category>
		<category><![CDATA[startup weekend]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://heavygu.com/?p=1283</guid>
		<description><![CDATA[By: Monica Jonen Thubten Comerford first attended a Startup Weekend in September of 2009 when he was invited by the web developer for Startup Weekend Seattle, and now he is volunteering his time to lead the Startup Weekend in Olympia this weekend. As a Startup Weekend veteran, he knows that Startup Weekend is as real [...]]]></description>
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		<title>Get Your FREE Copy of &#8220;7 Steps to Small Business Marketing Success&#8221;!</title>
		<link>http://www.heavygu.com/small-business-growth-explosion-grow-your-northwest-business-now-yes-even-in-a-down-economy/</link>
		<comments>http://www.heavygu.com/small-business-growth-explosion-grow-your-northwest-business-now-yes-even-in-a-down-economy/#comments</comments>
		<pubDate>Sun, 19 Sep 2010 00:13:01 +0000</pubDate>
		<dc:creator>Jerry Suhrstedt</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Resources]]></category>
		<category><![CDATA[Advertising and Marketing]]></category>
		<category><![CDATA[affordable marketing]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Consulting]]></category>
		<category><![CDATA[Direct Mail]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Marketing plan]]></category>
		<category><![CDATA[marketing strategies]]></category>
		<category><![CDATA[Marketing strategy]]></category>
		<category><![CDATA[Small business]]></category>
		<category><![CDATA[small business marketing]]></category>

		<guid isPermaLink="false">http://heavygu.com/?p=1193</guid>
		<description><![CDATA[Get Your FREE Copy! "7 Steps to Small Business Marketing Success"]]></description>
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		<title>Five Direct-Mail Strategies &#8211; Ignore At Your Peril!</title>
		<link>http://www.heavygu.com/five-direct-mail-strategies/</link>
		<comments>http://www.heavygu.com/five-direct-mail-strategies/#comments</comments>
		<pubDate>Wed, 25 Aug 2010 03:54:22 +0000</pubDate>
		<dc:creator>Jerry Suhrstedt</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Direct Mail]]></category>
		<category><![CDATA[Advertising and Marketing]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Direct marketing]]></category>
		<category><![CDATA[Mail]]></category>
		<category><![CDATA[Mailing list]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://heavygu.com/?p=1180</guid>
		<description><![CDATA[If direct mail is at the core of your marketing strategy, you know how important it is to continually tweak your campaigns to optimize response rate &#8211; and how blissfully amazing it is when you discover a strategy that breaks the mold and rains cash from the sky. Developing successful direct-mail campaigns isn&#8217;t as difficult [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Drip Marketing: Slow and Steady Wins the Customer</title>
		<link>http://www.heavygu.com/drip-marketing-slow-and-steady-wins-the-customer/</link>
		<comments>http://www.heavygu.com/drip-marketing-slow-and-steady-wins-the-customer/#comments</comments>
		<pubDate>Thu, 20 May 2010 23:20:37 +0000</pubDate>
		<dc:creator>Jerry Suhrstedt</dc:creator>
				<category><![CDATA[Hopper Systems]]></category>
		<category><![CDATA[Marketing 101]]></category>
		<category><![CDATA[Advertising mail]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Drip Marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing and Advertising]]></category>
		<category><![CDATA[Mass marketing]]></category>
		<category><![CDATA[Sales]]></category>

		<guid isPermaLink="false">http://heavygu.com/?p=916</guid>
		<description><![CDATA[Do it right and you can convert more leads. Do it wrong and your customer gets the water torture. By Rick Cook &#124; September 23, 2008 Drip marketing is the rather inelegant term for a marketing campaign that relies on repeated contact, or &#8220;touches,&#8221; with a potential customer. Unlike a leaky faucet, drip marketing is [...]]]></description>
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		<title>What’s Drip Marketing?</title>
		<link>http://www.heavygu.com/what%e2%80%99s-drip-marketing/</link>
		<comments>http://www.heavygu.com/what%e2%80%99s-drip-marketing/#comments</comments>
		<pubDate>Thu, 20 May 2010 21:28:48 +0000</pubDate>
		<dc:creator>Jerry Suhrstedt</dc:creator>
				<category><![CDATA[Hopper Systems]]></category>
		<category><![CDATA[Marketing 101]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Drip Marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing and Advertising]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Target market]]></category>

		<guid isPermaLink="false">http://heavygu.com/?p=910</guid>
		<description><![CDATA[What’s Drip Marketing?]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Heavy Guerrilla Case Statement</title>
		<link>http://www.heavygu.com/heavy-guerrilla-case-statement/</link>
		<comments>http://www.heavygu.com/heavy-guerrilla-case-statement/#comments</comments>
		<pubDate>Thu, 14 Jan 2010 20:33:10 +0000</pubDate>
		<dc:creator>Jerry Suhrstedt</dc:creator>
				<category><![CDATA[Marketing 101]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Advertising and Marketing]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[marketing kit]]></category>
		<category><![CDATA[Target market]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://heavygu.com/?p=637</guid>
		<description><![CDATA[Did you know that if you don’t have a clearly defined, written marketing plan&#8230; you are wasting money? For the most part your business runs very well.  You attract clients and provide a product or service as promised.  What you may not know is that your business as well as any company must have a [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
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		<title>Visual Communications Portfolio</title>
		<link>http://www.heavygu.com/graphic-design/</link>
		<comments>http://www.heavygu.com/graphic-design/#comments</comments>
		<pubDate>Sun, 04 Oct 2009 01:06:41 +0000</pubDate>
		<dc:creator>Jerry Suhrstedt</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing 101]]></category>
		<category><![CDATA[Tactics]]></category>
		<category><![CDATA[Visual Communications]]></category>
		<category><![CDATA[Advertising and Marketing]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[Graphic design]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing plan]]></category>
		<category><![CDATA[Marketing strategy]]></category>

		<guid isPermaLink="false">http://heavygu.com/?p=455</guid>
		<description><![CDATA[[flagallery gid=all name="Gallery" w=550 h=600] Heavy Guerrilla Visual Communications Portfolio. While any well thought out business venture always starts with a business and marketing plan, they eventually delve in to marketing strategies that morph in to marketing tactics. Part of any great marketing plan includes visual communications to communicate the company or products marketing message. [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Everything You&#8217;ve Ever Learned About Marketing Is Wrong</title>
		<link>http://www.heavygu.com/everything-youve-ever-learned-about-marketing-is-wrong/</link>
		<comments>http://www.heavygu.com/everything-youve-ever-learned-about-marketing-is-wrong/#comments</comments>
		<pubDate>Sun, 06 Sep 2009 03:44:10 +0000</pubDate>
		<dc:creator>Jerry Suhrstedt</dc:creator>
				<category><![CDATA[Marketing 101]]></category>
		<category><![CDATA[Planning]]></category>
		<category><![CDATA[Strategies]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Advertising mail]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing and Advertising]]></category>
		<category><![CDATA[Rich Harshaw]]></category>
		<category><![CDATA[Small business]]></category>

		<guid isPermaLink="false">http://heavygu.com/?p=275</guid>
		<description><![CDATA[By Rich Harshaw Everything you&#8217;ve ever learned about marketing and advertising is WRONG. Everything you&#8217;ve ever heard everything you&#8217;ve ever tried, everything you&#8217;ve ever done, it&#8217;s all WRONG. Hello, my name is Rich Harshaw; I&#8217;m the CEO of Y2Marketing, the nation&#8217;s leading marketing consulting and fulfillment agency. What I want to do in this series [...]]]></description>
		<wfw:commentRss>http://www.heavygu.com/everything-youve-ever-learned-about-marketing-is-wrong/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Marketing &#8211; College Textbook</title>
		<link>http://www.heavygu.com/marketing-what-it-is/</link>
		<comments>http://www.heavygu.com/marketing-what-it-is/#comments</comments>
		<pubDate>Sun, 06 Sep 2009 03:24:48 +0000</pubDate>
		<dc:creator>Jerry Suhrstedt</dc:creator>
				<category><![CDATA[Marketing 101]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Consulting]]></category>
		<category><![CDATA[Market Research]]></category>
		<category><![CDATA[Market segment]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing and Advertising]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[small business marketing]]></category>

		<guid isPermaLink="false">http://heavygu.com/?p=263</guid>
		<description><![CDATA[Marketing is an integrated communications-based process through which individuals and communities discover that the products and services of others may satisfy existing and newly identified needs and wants. Marketing is defined by the American Marketing Association as the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
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		<title>Referral Marketing – What It Is</title>
		<link>http://www.heavygu.com/understanding-referral-basics/</link>
		<comments>http://www.heavygu.com/understanding-referral-basics/#comments</comments>
		<pubDate>Thu, 27 Aug 2009 18:12:28 +0000</pubDate>
		<dc:creator>Jerry Suhrstedt</dc:creator>
				<category><![CDATA[Referrals]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing and Advertising]]></category>
		<category><![CDATA[referral marketing]]></category>
		<category><![CDATA[Small business]]></category>
		<category><![CDATA[Word of mouth]]></category>

		<guid isPermaLink="false">http://heavygu.com/?p=72</guid>
		<description><![CDATA[Do your clients LOVE YOU?  Love you enough to refer a friend or family?  Referral marketing is a structured and systematic process that maximizes word of mouth potential. Referral marketing does this by encouraging]]></description>
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		<slash:comments>0</slash:comments>
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